EP. 01Media & Algorithms
Anish Mehta
Founder, Animeta
The Algorithm Decides Who Is Heard
A creator can have a voice and still be invisible to the system that decides who gets heard.
Read the case studyShadows of Progress
Case studies & design audits
Every conversation, examined: who the system is built for, who it leaves outside the frame, and what could be built differently.
- Conversations
- 09
- Design audits
- 08
- Systems maps
- 08
Start here / Featured case study
Designed to live longer.
But designed for whom?
Making the healthy choice easier only helps when that choice is within reach.
Sam Skemp · Associate Producer, Blue Zones · Episode 06
Read the case studyThe library
Browse the case studies.
Search by guest or idea, or narrow by the question that interests you.
EP. 02Gender & Agency
Avinash Mudaliar
Co-Founder & CEO, Hindustan Times Labs
Recipes as Currency and Who Can Cash In
Earning an income is one kind of progress. Having a say in what happens to it is another.
Read the case studyEP. 03Gender & Agency
Farhanna Farid
Singapore's Record-Breaking Powerlifter
Who Is a Gym Designed For?
The barriers to strength training begin long before a woman reaches the weights room.
Read the case studyEP. 04Media & Algorithms
Vivek Kamath
Co-Founder, Matrix Entertainment
The Screen Got Brighter. The Shadows Got Bigger
As technology changes what gets made, protection still follows the people who already have power.
Read the case studyEP. 05Agriculture
Deepak Malik
Private Equity Investor, Food & Agriculture
Who Does Agricultural Innovation Actually Feed?
The technology may work. The financing decides which farmers can reach it.
Read the case studyEP. 06Health & Access
Sam Skemp
Associate Producer, Blue Zones
Designed to Live Longer But Designed for Whom?
Making the healthy choice easier only helps when that choice is within reach.
Read the case studyEP. 07Work & Education
Uday Pimprikar
Senior Partner, EY India
When India's Corporate Engine Accelerates Who Keeps Up?
Adaptability looks like an individual quality. Its foundations are distributed unevenly.
Read the case studyEP. 08Media & Algorithms
Gaurav Gandhi
Head of Amazon Prime Video, APAC
Streaming Redesigned Entertainment: Who Wrote the New Rules?
Being in the catalogue is not the same as being seen. Who writes the rules of discovery?
Read the case studyEP. 09Work & Education
Mrs. Khan
Computer Science & Data Structures Teacher
Building Computer Science Classrooms for Everyone
What changes when a classroom is designed around the possibility of growth?
Watch the conversationHow each audit is structured
Six questions, in order.
Every case study follows the same path—from how a system works to how it could work differently.
- The system
What is actually being designed?
- Intended user
Who does the design assume?
- Hidden exclusions
Who falls outside the frame?
- Embedded values
What do the metrics reward?
- Ethical redesign
What could be built differently?
- Reflection
What changed in my thinking?